Mediagenix has launched Curation, a product for managing how titles are selected, ordered and presented across streaming services. The system follows the company's earlier integration of Spideo recommendation technology into its broader content-management portfolio.
Editors can define priorities and combine them with recommendation signals through configurable recipes. The resulting pages and rails can be refreshed automatically as catalogues change, while teams retain the ability to set the strategy and approve what viewers will see.
The platform also supports previews and simulations for audience segments and device types. Mediagenix says the longer-term aim is to connect audience engagement data back into planning, scheduling and content-lifecycle decisions.
Technically, the release puts editorial curation and algorithmic personalisation in the same operational workflow instead of treating them as separate systems. The company has not disclosed recommendation metrics, supported client platforms or rollout timing beyond its IBC demonstration.
